CBD E-Commerce Boost Cannabis Sales by 700% w/ SEO

Neurogan Chronicles

SEO

On-Site Optimization

Keyword Strategy

Content Creation

About Client:

Neurogan Chronicles is a health and wellness e-commerce brand dedicated to helping individuals manage stress and pain through their high-quality products. Their best-sellers include CBD tincture oils, known for their verified, premium ingredients. Despite having a robust product lineup, Neurogan Chronicles was struggling with e-commerce sales as they relied solely on paid ads to drive revenue. Seeking a more sustainable and high ROI marketing channel, they turned to us for assistance. Their previous experience with an agency that merely stuffed keywords into their website without a comprehensive strategy had yielded disappointing results.

Challenge:

Neurogan Chronicles faced several challenges:

Heavy reliance on paid ads for sales, lacking a long-term, sustainable marketing strategy.
Ineffective SEO practices from previous agency involvement, with keyword stuffing but no substantial strategy.
Low website traffic and conversion rates, leading to suboptimal e-commerce performance.

Goal:

The primary goal for Neurogan Chronicles was to diversify their marketing channels by investing in SEO to achieve higher long-term ROI. They aimed to:

Optimize their product pages for better search engine rankings and user engagement.
Improve overall website performance and user experience.
Increase website traffic and conversion rates to boost e-commerce sales.

Strategy:

Product Page Optimization:
- Increased the length and detail of product pages, incorporating relevant, high-intent keywords.
- Leveraged user-generated content by integrating customer reviews into the website to build trust and enhance engagement.
Technical SEO Audit:
- Conducted a comprehensive technical audit to identify and fix high-priority issues, including page speed improvements and other technical optimizations.
Content Creation and Keyword Strategy:
- Developed new educational resources to improve domain authority and drive targeted traffic.
- Used Ahrefs and SEMrush for keyword research and ran an extensive competitor audit to identify valuable topics and keywords.
- Created writing guidelines and an SEO checklist to ensure the creation of high-quality, SEO-friendly content.
Conversion Optimization:
- Ensured all content was optimized for conversions with various CTAs to guide users towards purchasing decisions.

Results:

Short-Term Success:
- Within 4 months, website traffic increased by 35.6%.
- Conversion rates for their top product improved by 8.6%.
Long-Term Success:
- After 1 year, e-commerce sales from SEO grew by 700%.
- The average conversion rate across all pages improved to 6.7%.
- Generated $266,242 in new revenue from SEO alone.

Request Free Proposal

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You can also email us directly at: contact@joseangelostudios.com

Your Free Proposal Includes:

- A comprehensive competitor audit
- Detailed marketing analysis and actionable recommendations
- List of keyword recommendations

CBD E-Commerce Boost Cannabis Sales by 700% w/ SEO

35.6%

$266,242

700%

About Client:

Challenge:

Goal:

Strategy:

Results:

Request Free Proposal

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